Jordan S. Savitsky


ATC Alert Founder & CEO Jordan Savitsky is a marketing professional that comes from a lineage of caretakers. After starting his career with Citibank’s Marketing Analytics and Advertising Strategy team at MEC, Jordan spent 4 years at boutique Private Equity firm Cobble Hill Partners, where he eventually directed all Marketing and Business Development Strategy for portfolio companies. After leaving Cobble Hill, Jordan operated a portfolio company in the Medical Alert field, overseeing the addition of thousands of customers to their business. This led him to create ATC Alert, which continues to set quality standards in the Medical Alert industry. Jordan is based in New York City and holds a dual degree in Marketing and Supply Chain Management from the Robert H. Smith School of Business at the University of Maryland. He also serves on the Young Leadership Council of AIPAC and is a board member of Homrun, an innovative powerhouse that helps bring bold Israeli companies and products to the United States market.

Read Jordan’s Column in Authority Magazine on Technology’s Impact on Senior Care

Alan Penn


An Operations professional with an organizational bent and entrepreneurial mindset, Alan ensures ATC Alert consistently delivers best-in-class customer care. Alan began his career at the Department of Justice performing intensive research and analysis, leading teams, and establishing departmental systems and processes. He continued to solve complex operational, technological, and strategic challenges at his PricewaterhouseCoopers clients before joining the ATC Alert family. When away from his desk, Alan solves operational challenges in the kitchen and enjoys systematically exploring his Brooklyn hometown with his wife Zoe.